#7: OUR GOALS FOR 2021

We’ve set new goals to deliver greater impact in the years ahead.

Bank Australia campaign shoot
Smallchua's looking at  pics of Cavoodles

Enable everyone to be their best

More on team
  • All staff spend 90%+ of their time on clients
  • Regular, honest check-ins about how we feel
  • Prioritise our own growth; if we are better, our clients will be too
  • Flexible work, inc 4 days/week option for everyone

Enrich the community where we operate

More on community
  • Protest and boycott important issues (Australia Day, Melbourne Cup)
  • Buy with intention from local and discriminated groups
  • Invest $20k in impact businesses plus $20k of time

Regenerate the environment

More on environment
  • Be climate positive at work and at home
  • Donate 5% revenueto the environment
  • Re-use, recycle and manage dangerous waste
  • Advocate for climate change / inspire sustainable living

Help conscious business grow

More on clients
  • No destructive clients. Revenue 20% Good (Max). 20% Amazing.
  • 3+ value for money. Average 8+ would recommend
  • 40% of clients return in following 12 months
  • Maintain current revenue

Open, fair and efficient operations

More on governance
  • Maintain current ownership
  • Share templates, documents, insight into business for good
  • Improve B Corp score from 134.1 to 135
Simon pushing baby Margie on a swing in a backyard. Simon is wearing a yellow jumper and smiling

“Harvey were the first branding / marketing people who actually listened and understood what my business was, what it needed and what it didn't need. They recommend realistic and workable solutions. Their pricing plans were flexible and worked for me, a small business wanting to grow.”

- Zoe Pook, Founder Zoe Pook Jewellery
Team photo of Sarah, Rachel, Simon and Becky sitting on a couch

The 6 areas of
this report

Let’s take a look back at the year that was (before wrapping up with some of our goals and intention-setting for 2021). To keep things simple, we’ve broken this report up into six parts, that speak to six areas that were particularly important to us this part year:

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We acknowledge Aboriginal Traditional Owners of Country throughout Australia and pay respect to their cultures and Elders past and present.